Affiliate disclosure

Our business model

Casino UK Blog is an independent gambling-content publisher, not a gambling operator. We do not accept bets or deposits, register player accounts, process withdrawals or own a gambling service.

Some articles may contain affiliate links to selected gambling operators. If a reader follows one of these links and becomes a customer, Casino UK Blog may receive a commission from an affiliate programme or network. There is normally no additional charge to the reader.

How affiliate links are identified

Commercial links are labelled “Affiliate Link”, “Sponsored Affiliate Link” or with an equivalent disclosure placed near the link. They use the sponsored and nofollow link attributes. We may use an internal, allow-listed redirect such as casinoukblog.com/go/betmgm/ to manage and audit approved links. The article still identifies the operator users will visit, and the redirect behaves the same for visitors and search-engine crawlers.

Licensed operators only

Every outbound link to a gambling service is restricted to an entity licensed and authorised by the UK Gambling Commission for customers in Great Britain. We check the Commission's public register before publishing an operator link and periodically review active commercial links. A licence does not guarantee winnings or make gambling risk-free.

Editorial independence

Payment does not allow an operator or affiliate network to write our reviews, select our conclusions or remove relevant criticism. Reviews are based on public-register information, operator terms, help documentation and direct product observations where available. Temporary promotions are not treated as evidence of long-term quality.

Corrections and contact

Commercial relationships and operator details can change. If you identify an inaccurate disclosure or outdated licence statement, contact us through our contact page. Material corrections will be made under our editorial policy.